In the realm of customer engagement, there's no better way to establish rapport than with a simple yet profound response: "What's good?"
It's not just a greeting; it's a powerful icebreaker that sets the tone for a positive and productive conversation. By genuinely asking about their well-being, businesses can create a sense of connection and trust with clients.
Benefit | Metric |
---|---|
Increased customer satisfaction | 80% of customers are more likely to do business with companies that personalize their interactions. (Salesforce) |
Stronger brand loyalty | 75% of consumers are more likely to recommend a brand that offers personalized experiences. (Accenture) |
Improved lead generation | 66% of consumers are more likely to provide their contact information to companies that demonstrate empathy. (Adobe) |
Step | Explanation |
---|---|
Ask with sincerity | Use a warm and genuine tone of voice, regardless of the communication channel. |
Be attentive | Listen actively to the customer's response and show empathy for their situation. |
Follow up | If appropriate, ask a follow-up question to demonstrate your interest and willingness to help. |
Story 1:
Benefit: Establishing rapport
How to: Ask "What's good?" in a friendly and upbeat manner, then follow up with a specific question about their business or personal life.
Story 2:
Benefit: Handling complaints
How to: Use "What's good?" to acknowledge the customer's concern and show that you're ready to find a solution. Listen attentively and ask clarifying questions to understand their perspective.
Story 3:
Benefit: Generating leads
How to: Incorporate "What's good?" into sales outreach emails or call scripts to connect with potential customers on a personal level. Ask about their business challenges and offer solutions that align with their specific needs.
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